Ranked by South Florida Business Journal as the largest multi-industry marketing and advertising firm in Palm Beach County.
Name: Chris Sommella
Job Title: Vice President and General Manager
Bio: With 25 years in the marketing and advertising industry, Chris has worked on virtually every kind of marketing campaign and every kind of vertical. A graduate of Florida Atlantic University’s School of Business, Chris started his career on the media buying side of advertising before gaining experience in creative development and production. Chris pioneered the digital ad department at Strategic, and he has been trusted by his clients to get results with budgets from $500 to $50 million. An accountable and driven leader, he takes pride in generating great results for his clients and watching their businesses grow.
“Your brand is not simply what you say it is–it’s also what the consumer says it is. When you give them an experience that aligns with your vision, then what you say your brand is becomes true.”
Quick Take: Marketing Tips for Realtors The most effective real estate marketing strategies focus on building trust, creating local authority, and showing up consistently online
Many businesses may use the terms marketing strategy and marketing plan interchangeably, but they’re actually two very different concepts. While both are essential for business
Finding the best media or marketing channels for ROI isn’t about picking just one – it’s about aligning your media mix with how your customers
In the ever-changing and complex world of advertising and marketing, businesses will turn to the professionals to ensure their campaigns reach the right audience, at
Streaming TV platforms have dominated the entertainment industry, making them the preferred choice for viewers, especially for the millennial and Gen Z demographic. In fact,
Every business is in the business of lead generation. New leads are the lifeblood of every business, because without them, your business can’t grow. And
When your dream of becoming a successful business owner becomes a reality, the next step is usually expansion. Many entrepreneurs choose franchising as a method
FOR IMMEDIATE RELEASE Media Contact: Mary Murphy, Vice President561-688-8155mmurphy@thinkstrategic.com Strategic Marketing Named to Chief Marketer’s 200 Top National Marketing Agencies for Third Straight Year Palm
As a small business owner, marketing may seem overwhelming. You may ask yourself “What’s the best strategy? What will help my business grow?” We’re here
Realtor Marketing and Branding Branding is key in realtor marketing. To effectively brand yourself, consider how you are different than other realtors. Perhaps you specialize
A Media Planning and Buying Agency Improves Your Chances of Campaign Success Many companies place their own advertising media, and a lot of them take
The age-old debate of using in-house marketing vs. an agency is still being discussed because marketing is ever evolving. Take a look at how COVID-19
If you have not already developed a new marketing plan due to COVID-19 then now is the time. All points of marketing have been affected
Your Old Plan is Not Useless, But it Must be Re-examined Chances are, you had a marketing plan before COVID-19. If you didn’t, that’s okay
A full-service advertising agency can provide your business with an entire range of marketing tools and resources. Rather than going it alone, many businesses partner
Palm Beach Gardens, August 13, 2018– Strategic Marketing is happy to announce that they are the agency of record for BigShots Golf in Vero
The sunshine state is home to many great marketing firms, all looking to earn your business. With so many players in the game, you’ll want
Whatever your business’s goals are, there are digital tactics that can help you reach your target audience, drive traffic to your site and increase conversions. Here are some tips on how you can get the most out of South Florida online advertising.
Many business owners, especially those with small to medium-sized businesses, get accustomed to doing everything in house with their own team of employees. There is a common mentality that no one knows the customer as well as the business itself, so many business owners opt to do their own marketing and advertising on top of everything else that is involved with running the business. A South Florida marketing agency can help take some of the stress away that comes from marketing and growing your business.
Why Choose a Full-Service South Florida Advertising Agency? When businesses are looking for advertising and marketing solutions, they have the option of partnering with full-service
Media planning is crucial to the success of any campaign, whether it’s print, digital, television or radio. However, the planning process can be a time-consuming task and one that a business owner may not have the time to carry out and ensure the highest return on investment (ROI). As experts in the field, a professional media planner or media buying agency has the ability to use various resources and tools to determine the best combination of media to meet your business’s goals and objectives.
Narrowing Down Marketing Firms in South Florida Searching for a marketing firm to partner with can be a time-consuming task. Marketing firms in South Florida
Low-Cost Advertising Local Businesses Can Count On Local businesses usually don’t have the budget and resources that large multi-location businesses have, but that doesn’t mean
Create an Unbeatable Marketing Strategy Whether you’re handling your business’s marketing strategy in house or you have an agency doing it for you, creating one
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Grow Your Profits with the Ad Agency West Palm Businesses Trust Whether you’re launching a new brand or implementing a new marketing strategy, a full-service
The Importance of South Florida Ad Agencies The South Florida business landscape is very competitive, so being a business owner here can be challenging. There
Many businesses are intimidated by the cost of television advertising; however, successful TV ads can greatly increase the effectiveness of other marketing campaigns while increasing
Drive Sales with Automated Prospecting New businesses, established businesses and entrepreneurs are constantly seeking one thing: new revenue streams. With the help of automation and
This week we will explore advertising in the movies. Follow me as we take a look at advertising as portrayed by Hollywood on the silver
