Blogs about high impact marketing campaigns and the marketing industry.

Long Live These Print Advertising Techniques With the popularity of smartphones, tablets and other mobile devices, many advertisers and businesses put a lot of their

Are You Making These Brand Messaging Mistakes? Brand messaging is an important and ongoing part of branding. Your brand messaging needs to capture the attention

South Florida Advertising Trends Local Businesses Should Use Consumer trends determine how businesses advertise their products and services, especially in South Florida. The lifestyles and

Content Marketing That Goes Beyond Blogging When you think of ways to create content for your brand, blogs or landing pages for your website probably

Local Business Marketing Solutions Local search engine optimization (SEO) is crucial to maintaining a comprehensive online presence and to the success of your local business.

Must-Do PPC Optimization Strategies Whether you’re managing your pay-per-click (PPC) campaign yourself or having an agency do it for you, properly optimizing the campaign is

Grow Your Profits with the Ad Agency West Palm Businesses Trust Whether you’re launching a new brand or implementing a new marketing strategy, a full-service

Social Media Marketing Mistakes to Avoid Social media marketing is a must for businesses looking to increase brand recognition and improve their search engine optimization

Beat DIY Media Buying with Media Buying Services Taking into consideration the many different forms of complex media buying channels and strategies, it can be

Reputation Management vs. Review Generation You’ve heard about online reviews and the importance of review generation and reputation management, and while these two strategies are

Blog Services are Important for Growing Your Business What was once a simple way for individuals to share their own thoughts and opinions is now

Local Search Solutions are Good for Business If your business hasn’t yet focused on local search solutions or developed a sound local search engine optimization

The Importance of South Florida Ad Agencies The South Florida business landscape is very competitive, so being a business owner here can be challenging. There

Is Your Pay-Per-Click Platform Getting You Results? If your business wants to boost online traffic to your website and get more calls and form fills,

Think Outside the Box and Generate Online Reviews There are a number of reasons why a business needs to generate online reviews. Improving organic search

A Branding Agency can Boost your Business’s Success Launching a new brand can be overwhelming, and so is repositioning or creating a new visual identity

The “Dos and Don’ts” of Building an Effective SMS Marketing Database Consumers are using their mobile devices more than ever before, making SMS marketing a

Using Video for SEO Can Boost Your Ranking and Online Presence Search engine optimization (SEO) can be a very cost-effective strategy for many businesses that

Marketing Small Businesses: Being Small is Better Than You Think If you’re under the impression that your small business can’t reach your target audience as

Businesses are constantly looking for the most effective ways to market their brand online and drive more traffic to their website, which can often lead to the abandoning of traditional advertising methods altogether.

Make Sense of Which Local Directories Your Business Needs Maximizing your business’s online visibility is crucial to growing your business, especially since most consumers turn

How to Write Content that Increases Conversions Are you getting the most out of your content? When it comes to tracking real data and conversions,

Get the Most out of your Database with these Database Tips In today’s data-driven world, it isn’t enough just to have a database for customer

Why Local Business Citations Are Important Local business citations refer to any mention of your business name and location across the web. This can be

Drive Sales with Automated Prospecting New businesses, established businesses and entrepreneurs are constantly seeking one thing: new revenue streams. With the help of automation and

You’ve probably heard by now that online reviews are a major factor in consumers’ purchase decisions. In fact, according to a study by Dimensional Research,

If you know the basics of pay-per-click (PPC) advertising, then you know that last-click keywords are what trigger conversions, and since you’re paying for each