Rock On Groupon - Strategic Marketing

Rock On Groupon

What happens when you turn down a $6,000,000,000 offer from Google?

Looking into my crystal ball, there are two potential outcomes:

1. They become your biggest competitor and eat you for breakfast.

2. Your two year old company, which has experienced the fastest growth of any company, EVER, currently valued at around $7.8 billion and still experiencing unprecedented growth rates, prepares for a $15 billion IPO (and thumbs its nose at the internet giant).

Google Groupon Daily Deal

How do you see this playing out? Keep this in mind – the week after they turned down Google’s offer, Groupon signed up 4 million new email subscribers.

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