The Women of Strategic Marketing – Juliana Katz

In our series to celebrate Women’s History month, this week we will get to know a bit more about our Web Developer, Juliana Katz. Juliana is from Brazil and she brings many ideas to the table. With an interesting background, she fits like a glove in our ever-evolving team of professionals.

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The Women of Strategic Marketing – Emily O’Dea

In our series to celebrate Women’s History Month this week, we discover a little more about Emily O’Dea. Emily moved up the career ladder at Strategic Marketing from Account Manager to Director of Account Services and now Vice President. On March 8th, at 31 years old she was granted a seat on Strategic Marketing’s Board of Directors and promoted to Vice President of Account Services. Having worked with a variety of industry clients, Emily’s leadership contributes to the success of the team and getting the job done. 

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Mary Murphy - Vice President & Founder of Strategic Marketing

The Women of Strategic Marketing – Mary Murphy

To celebrate Women’s History month in 2019, we are dedicating a space in our blog to share some interesting stories from the female professionals at Strategic Marketing.  Discover why we are so fortunate to have such an amazing group of women as part of our advertising agency.

Vice President and Founder Mary Murphy grew up in Texas and worked her way up in the radio business before founding Strategic Marketing in 1992 with her husband Terry Murphy.

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Conversion Rate Optimization Tips to Boost Conversions

Getting lots of traffic to your website is great, but how beneficial is the traffic if your leads aren’t converting to customers? Conversion rate optimization (CRO) focuses on how businesses can create more positive impressions on their prospective customers and increase conversions.

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South Florida Online Advertising Tips

Whatever your business’s goals are, there are digital tactics that can help you reach your target audience, drive traffic to your site and increase conversions. Here are some tips on how you can get the most out of South Florida online advertising.

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Disadvantages of DIY Logo Designer Apps

Many logo designer apps and DIY services allow you to design your logo for free, or almost free, without needing any design knowledge or prior experience. This may seem like a bargain when it comes to saving time and money, but it may not be the best option to pursue when creating a logo.

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The Role of Local Business Listings to Your Business’s Success

The information that is available to consumers on the web says a lot about your businesses, and it often determines whether or not a prospective customer will take the time to contact you or visit your store. Prioritizing local search management in your marketing efforts will benefit your business and play a large role in your business’s success.

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