August 2010 - Think Strategic

Ranked by South Florida Business Journal as the largest multi-industry marketing and advertising firm in Palm Beach County.

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August 27, 2010

When Good Sports Go Bad

Professional athletes get paid a lot. According to USA Today, the average salary of a New York Giant was $923,000 in 2009 compared to $475,100 in 2000. Total payroll for that franc

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August 20, 2010

Product Placement

Last week’s blog featured movies about advertising. This week we’ll explore advertising in movies also known as product placement or embedded advertising.

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August 13, 2010

Advertising as Entertainment

This week we will explore advertising in the movies. Follow me as we take a look at advertising as portrayed by Hollywood on the silver screen. These are my favorites: 1) Crazy Peo

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Walking Advertisements

Walking Advertisements Advertising comes at us in a variety of forms. We can see and hear ads over a wide range of formats: print, radio, TV, mobile and stationary billboards, inte

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Going Out Of Business

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Jingle Sells

Isn’t it amazing that I can remember the words and melody to hundreds of songs from dozens of years ago but can’t seem to remember what I had for lunch? If I said to you “I d

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