Non-Profit Marketing Agency Case Study: Transforming Outreach
Enhancing Online Presence with Our Website Rebuild and E-commerce Integration Services.
Our Lady of Florida Monastery approached us with the objective of revitalizing their current website, enhancing user experience, and integrating e-commerce capabilities through the WooCommerce platform. Our team was tasked with creating a user-centric website that would streamline processes and make the access of products readily available.
Enhancing Online Presence with Our Website Rebuild and E-commerce Integration Services.
Our Lady of Florida Monastery approached us with the objective of revitalizing their current website, enhancing user experience, and integrating e-commerce capabilities through the WooCommerce platform. Our team was tasked with creating a user-centric website that would streamline processes and make the access of products readily available.
Main Objective:
Rebuild the current Our Lady of Florida Monastery website to a WooCommerce platform.
Better User Experience
Our primary aim was to provide an improved user experience for the visitors. The website was rebuilt with an intuitive layout, seamless navigation, and a responsive design that adapts to all devices. We made the process of finding relevant information, connecting with the community, and purchasing items from the online store enjoyable and hassle-free.
Connect with Stripe
To ensure a smooth and secure payment process, our revamped website is integrated with the Stripe payment gateway. This connection has enabled users to complete transactions quickly and securely and allowed the monastery to protect customer data and manage orders more effectively.
Better Search Function
We improved the search functionality on the website, allowing visitors to search through the content and online store with ease. An advanced search tool was implemented that incorporates filters, sorting options, and keyword suggestions, in addition to autocomplete features.
Enhanced SEO
To attract a wider audience and improve online visibility, the redesigned website now places greater emphasis on search engine optimization (SEO). Our team conducted keyword research, on-page optimization, and structured data implementation to ensure that the website ranks higher in search results, ultimately attracting more visitors and potential supporters.
Timeline & Roadmap:
We created a structured roadmap that guided us through the rebuild process.
1. Initial Planning: Determine website structure, content migration strategy, and design requirements.
2. Design & Development: Implement chosen design theme, build essential pages, and develop custom functionality.
3. E-commerce Integration: Set up WooCommerce platform, connect with Stripe, and configure inventory management.
4. Testing & Optimization: Conduct quality assurance, optimize website performance, and carry out SEO best practices.
5. Launch & Post-Launch: Release the new website, monitor activity, and provide ongoing maintenance as needed.
With the new website, Our Lady of Florida Monastery has seen a significant increase in traffic and engagement, leading to enhanced revenue through their online store.
