Strategies for a Product Launch that Resonates When preparing for a new service or product launch, there are a number of technical things you’ll need to plan for in order to make it happen. Perfect timing and crafting creative advertising pieces are all necessary things to consider. However, making sure your new product or service

What to Look for in a PPC Agency

Things to Consider When Choosing a PPC Agency Whether you’re new to pay-per-click (PPC) advertising and are looking to start a new campaign or your current campaign isn’t performing as well as you need it to, there are many things to consider when choosing a PPC agency. All businesses and industries are different when it

The information that is available to consumers on the web says a lot about your businesses, and it often determines whether or not a prospective customer will take the time to contact you or visit your store. Prioritizing local search management in your marketing efforts will benefit your business and play a large role in your business’s success.

What Not to Do with Banner Ads

Banner advertising has become a popular method for increasing traffic to websites while increasing brand awareness and generating more leads. Whether you’re using static banner ads or animated ones, this form of advertising has the potential to stand out because of its targeting capabilities. If you’re just starting out with this form of advertising or currently have a campaign running, you’ll want to make sure you avoid these mistakes that are often made with banner ads to ensure you get the highest return on investment.