Cannes Lions Winners - Strategic Marketing

Cannes Lions Winners has posted the top 21 winners out of the 5,154 commercials submitted for consideration at the Cannes Lions Festival last week. Yes, that’s five-thousand, one-hundred, fifty-four commercials, and they’re not all 30 or 60 seconds long. It took two juries a lot of time and discerning taste to select the world’s best commercials. If you don’t have the time to devote to watching all 21 of the cream of the crop, at least give this one a minute of your time; it is BBDO Germany, Berlin’s commercial for the Smart Fortwo car and it’s number five on the list of winners.